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The Director, Paid Media and Analytics leads the day-to-day operations of our Paid Media and Analytics practice, with employees in both New York and Harrisburg, PA. This role is focused on supporting, managing and mentoring our team in all aspects of high profile, strategic, complex performance marketing campaigns, including planning, implementation, tracking, optimization, analysis and reporting. The position can be located in either our New York City or Harrisburg office.
The successful candidate should be an expert in both paid media strategy and marketing analytics. The director must be highly skilled in media planning, media buying (programmatic, paid social, SEM, etc.), working with DSPs and DMPs, ad ops and data visualizations, with an emphasis in Tableau (Zen Masters welcome). This is an experienced professional who develops cutting-edge paid media campaigns and delivers reporting solutions beyond simple dashboards.
This individual will be fully engaged in the operational leadership of the Paid Media and Analytics practice, managing workflow; defining work requirements and providing direction to team members; collaborating with our account, strategy and creative teams; and ensuring client deliverables meet JPL’s high standards.
The Director, Paid Media and Analytics will report to the Managing Director, New York, and Vice President, Strategy and Integrated Communications and be expected to lead a team of professionals in both the New York and Harrisburg locations.
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The Analytics Manager leads the day-to-day operations of our Analytics practice, with employees in both New York and Harrisburg, PA. This role is focused on leading the evolution of our analytics product, being the agency subject matter expert on advanced analytics and data visualization, and in mentoring our growing analytics team. The position can be located in either our New York City or Harrisburg office.
The successful candidate should be an expert in both advanced analytics as related to marketing. This position plays an integral role in bringing data insights and business acumen to help inform our clients marketing strategy ranging from media planning, budget allocation, and higher level strategy to help support both our clients sales and marketing teams.
This individual should have advanced data and analytics experience and a robust understanding of the role decision ready marketing dashboards and reports play in the client experience.
The Analytics Manager will report to the Director of Paid Media and Analytics, and Managing Director, New York and be expected to lead a small but significant team of analytics professionals in both the New York and Harrisburg locations.
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JPL is currently seeking a seasoned Senior Account Manager to lead key accounts by managing the development and execution of strategic integrated and digital programs, while ensuring they achieve outstanding results for our clients while providing an excellent JPL-experience.
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JPL is seeking a talented Account Strategist to contribute leadership and experience and help clients grow. The Account Strategist is passionate about uncovering business, market and brand insights that shape innovative thinking and drive creative ideas. You will lead the development of brand, marketing and communications strategies and are responsible for the creation, implementation and measurement of integrated communications programs. You will serve as the point person in leading strategic engagements and ensuring a positive, JPL-branded client experience for strategic accounts – companies and organizations that rely on JPL for strategic planning and development of their brand and integrated communications programs. You will collaborate with clients to identify business needs and objectives, establish target markets and audiences, apply market segmentation techniques and customer journey mapping, define product/service benefits, articulate differentiation and set key messages.
Here’s an opportunity to apply your talents and grow your career with one of the largest integrated communications firms in Central PA. If you can demonstrate your past experience in cultivating new business opportunities, building strategic client relationships, and managing integrated communications programs, we want to hear from you!
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Innovative and creative firm seeks an experienced Account Manager (Online Learning) to provide consulting and service to our K-12 education related clients. We work with leading organizations to create educational websites, interactive learning experiences and games that integrate into school curricula.
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The Production Manager is charged with providing technical, creative, and logistical services for meetings, events, and experiential installations of varying size and complexity as assigned by the Manager of Event Production. Together they work closely through the development of projects to ensure client’s goals and budgeted scope of work is met.
The successful incumbent must possess the ability to work in a team environment, gain the trust and respect of team members, and delegate tasks. This position requires the incumbent to be a highly effective communicator when addressing creative, strategic, and technical ideas with JPL team members, vendors, and clients, particularly when faced with stressful situations. Team leadership, organizational skills, and discipline must be exhibited by this individual when working with budgets, following schedules, meeting deadlines, and collaborating on creative ideas. This individual is proactive in following industry standards and JPL procedures as a front-line representative of our brand.
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The successful Resource Coordinator is extremely organized, methodical and detail oriented. They are excellent communicators of concise, accurate deadline-driven information. They must have good planning skills and the ability to anticipate problems and develop a plan of action to prevent delays in the organization's workflow. They understand people and the importance of having a diplomatic touch.
The primary responsibilities of the Resource Coordinator is to work with internal and cross-company team members to organize schedules so projects flow through the company in a timely manner. This individual will develop work schedules across various departments to confirm available resources and ensure work is completed on time. To confirm that a work process is progressing on schedule, coordinators monitor communication and work between departments. Coordinators must communicate with individuals at different levels in the organization.
This position serves as a support role for the Resource Manager to ensure on-time delivery of work.
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JPL’s Live Experience Design team creates large- and small-scale live experiences, experiential marketing, and digital presentations for a host of clients across the world.
We are looking for a designer who has the ability to translate complex information into visually stunning and impactful presentations. In addition to designing top-notch presentations, you’ll train and work on many aspects of event design including theming, space design and onsite production. Plus, you get to see it all come to life in person while making updates and running the presentation onsite at events.
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JPL is looking for a Paid Media Specialist to join our Paid Media & Analytics department. Qualified candidates should have experience in digital marketing and media buying. This role can exist in either our Harrisburg or New York City offices.
The successful candidate should have 1-3 years experience in digital advertising. We’re looking for someone with a background in Google Ads, Google Analytics and Facebook Advertising. Certifications in Google Ads, Google Analytics and Facebook Blueprint are encouraged.
The Paid Media Specialist will be responsible for setting up, implementing and maintaining digital marketing strategy for JPL clients. He/she will be an integral member of the JPL team that ensures media spend is optimized across multiple channels including paid search, social, display and video networks, native, and programmatic buying.
As a member of our Paid Media & Analytics team, this person will gain exposure to advanced paid media methods including programmatic advertising, reporting and attribution modeling.
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JPL is looking for a Paid Media Specialist to join our Paid Media & Analytics department. Qualified candidates should have experience in digital marketing and media buying. This role can exist in either our Harrisburg or New York City offices.
The successful candidate should have 1-3 years experience in digital advertising. We’re looking for someone with a background in Google Ads, Google Analytics and Facebook Advertising. Certifications in Google Ads, Google Analytics and Facebook Blueprint are encouraged.
The Paid Media Specialist will be responsible for setting up, implementing and maintaining digital marketing strategy for JPL clients. He/she will be an integral member of the JPL team that ensures media spend is optimized across multiple channels including paid search, social, display and video networks, native, and programmatic buying.
As a member of our Paid Media & Analytics team, this person will gain exposure to advanced paid media methods including programmatic advertising, reporting and attribution modeling.
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As a Motion Designer, you will be responsible for conceptualizing and designing high-end, message-driven 2D and 3D animations. Our motion designers collaborate with internal teams of Art Directors, Editors, and Producers to determine concept, design, communication style, and budget parameters based on our client’s business objectives. The ideal candidate must demonstrate a working understanding of layout and hierarchy in design, and have the ability to produce on-target and brand-specific image- and type-based motion designs for a variety of clients. You must have strong time management and communication skills, along with the ability to work both independently and collaboratively within a team atmosphere. Our artists must manage tight deadlines, have the flexibility required to shift direction quickly, and respond under pressure. Finally, you must be self-motivated; always looking to push yourself creatively, and take our client’s work to the next level.
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We are a creative firm with a dynamic and progressive work environment. We are searching for an HR Coordinator who is high energy, extremely, organized and detail oriented and wants to work in a fast-paced and changing workplace. This person will work closely with the Manager, Human Resources and the Finance Team. This position carries out responsibilities in the following functional areas: recruitment, onboarding, employee events, benefit administration, and compliance.
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JPL is looking to add some freelance creative ninjas to our Content Studio Team. If you love to create engaging digital content quickly, and across multiple platforms, this is the gig for you. From GIFS to digital ads, and videos for social media we create tactics within all mediums to help our clients connect with their target audiences.
Our team is solely dedicated to making and creating work that fits within brand guidelines and strategies. We’re looking for candidates who have multiple creative skillsets. An ideal Content Studio Producer thrives on quick-paced projects and love to switch up what they’re working on a daily basis.
Our freelance staff is an established, ongoing crew that works together on a regular basis as projects demand it. If you are looking to be working on an hourly or part-time basis around other creative work, apply. We are a flexible team.
Who you are:
- You’re a left / right brain thinker and can execute almost any idea that you come up with
- Your hands must always be busy making stuff, whether it’s your next blog post, tweet, or snap: you don’t stop creating
- You’re a constant learner and are always up to speed on the latest digital trends
- Able to work independently or as part of a team as required
- Understand quality expectations and translate that into your work
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JPL’s Live Experience Design team creates large- and small-scale live experiences, experiential marketing, and digital presentations for a host of clients across the world.
We are looking for a freelance designer who has the ability to translate complex information into visually stunning and impactful presentations. In addition to designing top-notch presentations, you’ll have the opportunity to work on many aspects of event design including theming and space design.
- You are able to digest complex processes and reimagine them into simple visuals
- You have some experience designing presentations but want to collaborate with an experienced team to learn all the tricks of designing stellar decks in PowerPoint
- You understand the importance of an in-person experience at events or conferences and want to learn what goes in to making it all happen
- You jive with strategists, designers, creative, tech, motion artists, account management, and clients to ensure creative vision is carried through
- You’re a balanced left-brain / right-brain thinker with the ability to think in the clouds and quickly land ideas into the practical world
- You’re an outgoing people person
- You welcome other’s opinions and input and are constantly looking for ways to make your designs even better
- You’re great as a cross-functional team player and understand the “all hands-on deck” mentality
- A fast-past environment is your comfort zone, and you’re capable of moving rapidly between mediums, projects, and tasks
- You thrive and stay cool as a cucumber under pressure
- You’re never satisfied with the work but have the ability to move on and put effort toward improving the next piece based on what you just learned
- You totally get the importance of beautiful typography and hierarchy of design
- You wish every presentation you saw was as badass as your favorite TED Talk
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If you're an enthusiastic learner looking for an internship working on challenging projects in a rapidly changing business environment, check out JPL. A JPL intern is right in the middle of the action getting "hands-on" experience working in a professional environment. You will also produce a professional work sample as part of an Intern project for a non-profit agency. We offer several internship positions in the following "tracks": Media Production, Post-production, IT, Creative Design, Interactive Development, Account Management, Marketing, e-Learning and Digital Marketing. Internships can be for Fall, Spring and Summer sessions.
Media Production - Learn the skills needed to be a video producer, lighting, staging, live events, etc.
Post Production - Learn the art of editing, motion graphics, etc.
Creative Design - Graphic Design, Branding, Color, Typography are all important when it comes to designing content in any medium
Interactive Development - Want to learn to build mobile apps and web-pages? This internship is for you!
Account Management - You will learn to be a project manager and gain a better understanding of the project, strategy, branding, the various resources and technology needed, and budgeting projects.
e-Learning - This is an opportunity to learn how to create, storyboard, design, and implement e-learning modules for corporate, K-12 learning
Digital Marketing - Learn to analyze data and draw insights. You will gain understainding in SEO/SEM, Google Analytics, Facebook Analytics, Paid Media, etc.
If interested in any of the above internships, please attach a cover letter (either as the first page or your resume, or a supplemental attachment) describing which track you are most interested in and why. Also, please outline which time of year you are looking to complete your internship.
- Undergraduate student in 3rd or 4th year of study
- Ability to work 24-40 hours per week
- Located within driving distance of our Harrisburg, PA facility
- Completion of college courses in relevant subjects
- High motivation and enthusiasm for learning about the visual communications industry
- Willingness to work hard and do what it takes to help the team
- Specific positions will have additional requirements